Privacy Policy

Last updated: 29.03.2026

1. Introduction HighwayPulse Transport ("HighwayPulse Transport," "we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our transportation and logistics services, visit our websites, use our mobile applications, or otherwise interact with us in the United States.

By accessing or using our services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not use our services.

2. Information We Collect We may collect the following categories of information:

2.1. Personal Information

• Name
• Contact details (such as email address, phone number, physical address)
• Company name and role/title (if applicable)
• Account login details (such as username and password)

2.2. Transportation and Logistics Information

• Pickup and delivery addresses
• Shipment content descriptions (where applicable and permitted)
• Tracking numbers and order references
• Route, schedule, and service preference information
• Communications related to shipments and logistics orders

2.3. Device and Usage Information

• IP address
• Browser type and version
• Device identifiers and device type
• Operating system and system configuration
• Pages and features you access and the dates/times of access
• Clickstream data and usage patterns within our websites and applications

2.4. Location Information Where permitted by law and your device settings, we may collect approximate or precise location data, including:

• GPS-based location data from our mobile applications
• Location derived from IP address or Wi‑Fi networks This is primarily used for routing, dispatch, tracking, safety, and service optimization.

2.5. Communications and Support

• Records of your communications with us (emails, chats, phone calls, in-app messages)
• Feedback, reviews, surveys, and other information you choose to provide

2.6. Cookies and Similar Technologies We use cookies, web beacons, and similar technologies to:

• Remember your preferences and settings
• Authenticate users and prevent fraud
• Analyze website traffic and usage trends
• Improve performance and security You may control cookies through your browser settings, but disabling cookies may limit your ability to use some features of our services.

3. How We Use Your Information We use the information we collect for the following purposes:

3.1. Service Delivery

• To provide, operate, and maintain our transportation and logistics services
• To process and manage orders, shipments, and deliveries
• To facilitate route planning, dispatch, and tracking
• To manage your account and provide customer support

3.2. Business Operations

• To manage our day-to-day business activities
• To conduct analytics, reporting, and forecasting
• To monitor and improve service quality, safety, and reliability
• To develop new features, products, and services

3.3. Communication

• To respond to inquiries and provide customer service
• To send transactional communications (such as confirmations, updates, and alerts)
• To send administrative information (such as policy updates, security alerts, and account notices)

3.4. Marketing and Personalization

• To provide information about our services, promotions, and events, in accordance with applicable law
• To personalize your experience and show content that may be relevant to your interests You may opt out of marketing communications at any time by following the unsubscribe instructions in our messages or by contacting us.

3.5. Safety, Security, and Legal Compliance

• To protect the rights, property, and safety of HighwayPulse Transport, our users, our drivers, and the public
• To detect, prevent, and investigate fraud, unauthorized access, or other illegal activities
• To comply with applicable laws, regulations, legal processes, and lawful requests from authorities

4. How We Share Your Information We do not sell your personal information. We may share your information in the following circumstances:

4.1. Service Providers and Partners We may share information with third-party vendors and business partners who provide services on our behalf or in connection with our operations, such as:

• Carriers, drivers, and logistics partners
• Payment processors
• IT and cloud service providers
• Customer support and communication tools
• Analytics and marketing service providers These third parties are permitted to use your information only as needed to perform services for us and are required to protect your information.

4.2. Business Transfers In connection with a merger, acquisition, reorganization, sale of assets, or bankruptcy, your information may be transferred as part of the business transaction. We will take reasonable steps to ensure that any recipient continues to protect your information consistent with this Privacy Policy.

4.3. Legal Requirements and Protection We may disclose your information if required to do so by law or in the good-faith belief that such action is necessary to:

• Comply with a legal obligation, court order, or governmental request
• Protect and defend our rights or property
• Prevent or investigate possible wrongdoing in connection with our services
• Protect the personal safety of users or the public

4.4. With Your Consent We may share your information for any other purpose disclosed to you at the time of collection, with your consent.

5. Data Retention We retain personal information for as long as necessary to:

   • Provide the services you have requested
   • Comply with legal, accounting, or reporting obligations
   • Resolve disputes and enforce our agreements When information is no longer needed for these purposes, we will delete it, anonymize it, or securely store it until deletion is possible.

6. Data Security We use reasonable physical, technical, and administrative safeguards to protect the information we collect and maintain. However, no method of transmission over the internet or method of electronic storage is completely secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

7. Your Choices and Rights Depending on your relationship with us and applicable U.S. laws, you may have certain rights with respect to your personal information, such as:

   • Access: Request access to the personal information we hold about you.
   • Correction: Request that we correct inaccurate or incomplete information.
   • Deletion: Request deletion of your personal information, subject to legal limitations.
   • Restriction or Objection: Request that we limit or stop certain processing activities.
   • Opt-Out of Marketing: Opt out of receiving marketing communications.

To exercise any of these rights, please contact us using the contact information provided below. We may need to verify your identity before fulfilling your request.

8. Children’s Privacy Our services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will take reasonable steps to delete such information as soon as possible. If you believe a child has provided us with personal information, please contact us.

9. Third-Party Websites and Services Our websites and applications may contain links to third-party websites or services that are not operated by HighwayPulse Transport. We are not responsible for the privacy practices or the content of such third parties. We encourage you to review the privacy policies of any third-party sites or services you visit.

10. International Data Transfers HighwayPulse Transport operates in the United States, and your information is typically processed and stored in the U.S. If you access our services from outside the United States, you understand that your information may be transferred to, stored, and processed in the United States, where privacy laws may differ from those in your jurisdiction.

11. Changes to This Privacy Policy We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Any changes will be effective when we post the updated Privacy Policy. Your continued use of our services after the posting of changes constitutes your acceptance of the revised Privacy Policy.

12. Contact Us If you have any questions or concerns about this Privacy Policy or our privacy practices, or if you wish to exercise your privacy rights, you may contact us at:

HighwayPulse Transport Address: 220 Professional Park Dr SE Email: info@rivasbrand.com Phone: +13076489274

Please include sufficient information for us to understand your request or question so that we can respond appropriately.